Advertising
Published: 10/08/2008
American companies are tightening their advertising budgets and finding new ways to entice customers amid nationwide economic woes. MarketingSherpa's 2008 "Marketing During an Economic Downturn" survey reports 60-percent of large companies are significantly shrinking traditional type marketing...
Published: 10/08/2008
If you run a winery and have a website you are on your way to using technology to further your winery marketing goals. Today, most wineries have taken the steps to have an online presence. Some have been at it for over 10 years now.
But if you aren't using email marketing to support your...
Published: 07/08/2008
Viral marketing has grown to be one of the most effective and successful methods of getting customers in the online world of business and has been referred to as an advertising miracle. This is because viral marketing can make your traffic grow exponentially from just one new visitor to become an...
Published: 06/08/2008
Many people think that Myspace is simply a place where teenagers gather to exchange comments and animated graphics. What most of us forget is that Myspace was originally created as a venue for musicians (new and old) to promote their work. The fact that the average internet user got in on the...
Published: 06/08/2008
When you first start thinking about building a website and/or selling a product online, one of the most often heard pieces of advice is this: pick a niche.
Those in the know tell those who are learning to choose a specific subject to focus on and to center the website around it. To be sure,...
Published: 06/08/2008
'Traffic Exchanges' are world wide traffic exchange networks that receive web site submissions from webmasters and affiliates marketers who join them. The person who submits the website browses other members' sites on the exchange network to earn credits, which enables their web site to be viewed...
Published: 05/08/2008
Writing copy for broadcast ads may seem tougher than writing for print. Actually this task is not more difficult.
Resist the temptation to have the radio or TV station write your copy for you. Doing so usually results in your ads sounding and looking pretty much like ads for everyone else....
Published: 04/08/2008
Although the CAN-SPAM act was signed into law back in 2003, I still get email after email that does not comply with the regulations. As the Internet and email became a larger part of everyday American life, spam became a new favorite way for unethical marketers to make quick money. The CAN-SPAM...
Published: 04/08/2008
Pay-per-click advertising campaigns promoting your e-commerce website are probably the most popular type of online advertising. Everybody, from an ordinary housewife to a successful big time businessman can benefit from these online advertising strategies.
In starting an e-commerce business,...
Published: 01/08/2008
Often volunteers are asked to place political yard signs at specified locations for a candidate but are not provided tips on the best way to place them to maximize their effectiveness. Utilizing some important tips can increase the visibility of the sign and improve the chances of people...
