Documents tagged 'Customers'
Published: 04/08/2008
It has taken me many years to learn a simple lesson. There are very few things in life that we are able to directly change. We cannot change our colleagues, the government, the weather or our customers. We cannot change our spouses or our children. If we wish to change any of those things...
Published: 04/08/2008
Referrals are the key to exponential and cost-efficient business growth.
Supply a topnotch product... let your customers know how advantageous your brand is... and provide exceptional service.
Do that and youll encourage customers to willingly send their families, friends,...
Published: 04/08/2008
We all know that direct mail, magazine ads and online marketing are great ways to increase revenue and create awareness, but one form of advertising is often neglected and can be a secret sales boosting weapon for any small business. Promotional products are a great way to get your brand...
Published: 03/08/2008
Look at your marketing material. Now, is there something missing? If youre missing a phrase or paragraph requesting your customers business, your copy is lacking an essential component. You cant assume that your customers will know why they should act, how they should, or when they...
Published: 03/08/2008
When you’re just starting out in business, it’s a safe bet that you need more clients. But what if you have been up and running for a while, and you’re still not making as much money as you would like? You may be in the habit of thinking that attracting new clients is the answer,...
Published: 03/08/2008
There is an old paradigm that one lost customer means a lifetime of lost business. The bottom line is that, while it is important for any business to make new customers, keeping existing customers is acknowledged as a much easier process. As a marketer and business operator, it is therefore...
Published: 03/08/2008
Growing Your Small Business by Daryl Des Marais
Where do you find more customers? How do you compete with bigger businesses? Answer. Build loyalty and rewards. You may not have the money to spend on advertising like your competitors do but you don’t need it. What you need is added...
Published: 03/08/2008
Here are 7 low-cost but highly effective marketing tips to
help any small business find customers and generate sales
quickly. 1. Don’t Advertise Like a Big Business Big businesses advertise to create name recognition and
future sales. A small business can’t afford to do that....
Published: 03/08/2008
Under normal circumstances, you’d shout it from the rooftops. After all, when you have something urgent to say, you want others to know about it, right? But when it comes to limited time only offers, lately I’ve noticed a disturbing trend. Copywriters seem to actually be hiding the...
Published: 03/08/2008
Building up email address lists of potential and real customers is important in order to convert traffic into sales. People who are interested in the issue of a website can be informed regularily about special offers and news. A good email address list of buying customers is a good tool...