Documents tagged 'Customers'
Published: 01/07/2008
Have you ever provided customers with an incentive to buy more and had them take that incentive and then buy less? Most companies have had that experience.
For example, many consumer products companies offer quarter-end sales incentives to sell extra products during the current accounting...
Published: 01/07/2008
Use these eleven super-hot copywriting methods to set your online sales on fire.
1. The "Past Purchases" Method
The "if you've bought (product 1) before then you get it for this price, if you've bought (product 2) before then you get it for this price, etc..." Method tells potential customers...
Published: 01/07/2008
CMS, or content management systems, are an important part of today's website business. To be able to sell products and services online, you cannot just present a static website to the public. If you can't get people drawn in, there is little chance that they will want to buy the products or...
Published: 30/06/2008
Try these sales letter approaches to motivate your online prospects to purchase your product or service.
1. The "Sold Separately" Approach
The "hurry, I'm considering selling some parts of this (product/package/membership site) separately..." Approach tells potential customers that they...
Published: 29/06/2008
Most people will go shopping to malls, retail shoe outlets, and mass merchandisers to find shoes that fit but they lean toward shopping shoe boutiques to find shoes with personality, style, and fit. The personality of the shoes and the boutique where they are displayed is what gives shoe...
Published: 26/06/2008
As with improving customer benefits at similar price levels, you need to focus your organization's thinking first on producing solid pricing test proposals. Watch out for the tendency for everyone to want to defer to those in sales for price-adjusting tests. Although sales people will certainly...
Published: 25/06/2008
If you have an old, unwanted, or obsolete laptop, you undoubtedly are trying to figure out a way to get rid of it. Why not go to a company that will purchase your used computer for a good value?
First, you should find a company that has been around for a while. Ideally, the staff will be...
Published: 25/06/2008
Youve got your internet business and you have created an opt-in list. Now what?
Well, you have to encourage your list to buy from you. This is a lot harder than you may first imagine. There are series of books written on this subject and it really is an art. Many people have studied for years...
Published: 25/06/2008
An opt-in mailing list is usually THE essential component when it comes to recording and converting prospects who have expressed an interest in your products. Without an opt-in list any internet business will struggle to fully convert all the prospects that may buy its products.
Therefore the...
Published: 24/06/2008
This is a no-brainer, but as we all know success in business generally consists of an increasing volume of sales being made to an ever growing clientele. To keep this customer base growing you're going to need a steady supply of leads. Lead generation refers to this process there are many...