Documents tagged 'Search Engines'

Using Anchor Text Optimization In Your Article Viral Marketing Campaign

Author: Zechariah Subscribe to users feed

Published: 24/11/2008

What is Anchor Text Optimization? Anchor text optimization consists of the visible hyperlinked text on a webpage (e.g. in your article). Here’s an example of anchor text optimization: Articles for Ezines. Putting your keywords into the anchor text has been discovered to be a...

It Really Is Simple RSS

Author: Zechariah Subscribe to users feed

Published: 24/11/2008

I have ’Googlebot’ coming to my site every day since a month ago I put up my first news feed, since then I have put up yet another. I never used to see ’Googlebot’ much before, so it goes to show that if you want to be noticed by the search engines, you need to put up a...

Web Copy How Much is Enough?

Author: Zechariah Subscribe to users feed

Published: 24/11/2008

These days, theres widespread acceptance that a website is an integral part of the marketing plan of any business. Likewise, its commonly accepted that web copy is a vital component of any website. But how much web copy is enough? The pure volume of information available on the Internet...

Five and a Half Ways to Amp Up Your Search EngineOptimization

Author: Zechariah Subscribe to users feed

Published: 24/11/2008

Statistics show that 85% of pages visited on the Internet come from people who have gotten there from a search engine. Statistically, people look first at the top of the first page of the regular search results, then the bottom, and then they go to the sponsored listings. There is an...

The Other Side Of The Search Gods Abracadabra!

Author: Zechariah Subscribe to users feed

Published: 24/11/2008

Thousands of servers billions of web pages. the possibility of individually sifting through the WWW is null. The search engine gods cull the information you need from the Internet...from tracking down an elusive expert for communication to presenting the most unconventional views on the...

Benefits of an accessible website - part 2: The business case

Author: Zechariah Subscribe to users feed

Published: 24/11/2008

The DDA (Disability Discrimination Act) states that service providers must not discriminate against disabled people. A website is regarded as a service and therefore falls under this law, and as such must be made accessible to everyone. Some organisations are making accessibility...

History of World / Regional Search Engines and Directories

Author: Zechariah Subscribe to users feed

Published: 24/11/2008

Computers have become a way of life for people around the world. They are used to research term papers, check weather forecasts, track military progress, exchange ideas (blogs and chat) and to find the cheapest price on items etc. It is no surprise that as the computer age takes hold...

A Winning Domain Name

Author: Zechariah Subscribe to users feed

Published: 24/11/2008

The domain name is one of the most important decisions you will make when trying to win over the search engine dilemma. Try using at least one of your best keywords within your domain name. The search engine and the directories give higher preference when your domain name is...

Different Models For Making Money On The Internet

Author: Zechariah Subscribe to users feed

Published: 24/11/2008

There are several strategies for making money on the net. Here are some possible options: Strategy 1: Affiliate marketing This is probably the quickest and easiest. You don’t need to get your own products - you simply sell other people’s products and services. You don’t even...

How to Make the Most of Your Website Copywriter

Author: Zechariah Subscribe to users feed

Published: 24/11/2008

Many people feel uncertain when dealing with copywriters. Like any artform, writing is subjective; instead of black and white, most business owners and marketing managers see indistinguishable shades of grey. But copywriting possesses one key element that most other forms of art dont a...